The phoenix encounter me.., p.34
The Phoenix Encounter Method, page 34
20. Nathan R. Furr and Daniel C. Snow, “Intergenerational Hybrids: Spillbacks, Spillforwards, and Adapting to Technology Discontinuities,” Organization Science 26(2) (April 2015): 475–493.
21. Benjamin Mullin, “CNN Plans to Offer Subscriptions for Digital News Next Year,” Wall Street Journal, November 3, 2017, https://www.wsj.com/articles/cnn-plans-to-offer-subscriptions-for-digital-news-next-year-1509701401, accessed January 2020.
22. Costas Paris, “The Panama Canal’s Big Bet Is Paying Off,” Wall Street Journal, October 8, 2017, https://www.wsj.com/articles/the-panama-canals-big-bet-is-paying-off-1507464000, accessed January 2020.
Joseph Bonney, “Panama Canal Expansion Will Affect Shipping—But How?” JOC.com, June 25, 2016, https://www.joc.com/port-news/panama-canal-news/panama-canal-expansion-will-affect-shipping-how_20160625.html, accessed January 2020.
23. See: BIMA website, http://www.bimamobile.com/, accessed December 2019.
24. See for example: John Hagel, John Seely Brown, Maggie Wooll, and Andrew de Maar, Deloitte Insights, 2016, “Unbundle Products and Services: Giving You Just What You Want, Nothing More,” https://www2.deloitte.com/us/en/insights/focus/disruptive-strategy-patterns-case-studies/disruptive-strategy-unbundling-strategy-stand-alone-products.html, accessed December 2019.
25. Matthew Garrahan and Shannon Bond, “Disney Takes on Netflix with Streaming Services,” Financial Times, August 9, 2017, https://www.ft.com/content/2a2eac78-7c95-11e7-ab01-a13271d1ee9c, accessed January 2020.
26. Kenneth Tsang, “To Cover China, There’s No Substitute for WeChat,” New York Times, January 9, 2019, https://www.nytimes.com/2019/01/09/technology/personaltech/china-wechat.html, accessed January 2020.
27. Geeta Anand, “The Henry Ford of Heart Surgery,” Wall Street Journal, November 25, 2009, https://www.wsj.com/articles/SB125875892887958111, accessed January 2020.
28. Karan Girotra, “The Henry Ford of Cardiac Surgery,” INSEAD Blog, INSEAD Knowledge, February 15, 2012, https://knowledge.insead.edu/blog/insead-blog/the-henry-ford-of-cardiac-surgery-2806, accessed January 2020.
29. Marc Levinson, “How a Box Transformed the World,” Financial Times, April 24, 2006, https://www.ft.com/content/4bdb14b2-d3b7-11da-b2f3-0000779e2340, accessed January 2020.
See Anthony J. Mayo and Nitin Nohria, “The Truck Driver Who Reinvented Shipping,” Harvard Business School, Working Knowledge, October 3, 2005, https://hbswk.hbs.edu/archive/the-truck-driver-who-reinvented-shipping, accessed January 2020, for the hurdles place by the Interstate Commerce Commission against McLean.
See Wikipedia, “Malcom McLean,” https://en.wikipedia.org/wiki/Malcom_McLean, accessed January 2020, for the reaction of the top official of the International Longshormen’s Association: “I would like to sink that son of a bitch.”
30. Robin Harding, “ ‘Prince of Taxis’ Plots Uber’s Defeat in Japan,” Financial Times, January 9, 2018, https://www.ft.com/content/882c88f8-f42d-11e7-88f7-5465a6ce1a00, accessed January 2020.
Kana Inagaki, “Japan Taxi Industry Seeks to Navigate New Roads,” Financial Times, August 15, 2016, https://www.ft.com/content/402c455a-6038-11e6-b38c-7b39cbb1138a, accessed January 2020.
31. Sarah O’Connor and Aliya Ram, “Uber Loses Appeal in UK Employment Case,” Financial Times, November 10, 2017, https://www.ft.com/content/84de88bc-c5ee-11e7-a1d2-6786f39ef675, accessed January 2020.
CHAPTER 13
1. Six months before he was assassinated, Martin Luther King Jr. spoke to a group of students at Barratt Junior High School in Philadelphia on October 26, 1967. He opened his speech: “I want to ask you a question, and that is: What is your life’s blueprint? Whenever a building is constructed, you usually have an architect who draws a blueprint, and that blueprint serves as the pattern, as the guide, and a building is not well erected without a good, solid blueprint. Now each of you is in the process of building the structure of your lives, and the question is whether you have a proper, a solid, and a sound blueprint.”
2. W. Chan Kim and Renée Mauborgne, “Five Steps to Making a Blue Ocean Shift,” Blue Ocean, https://www.blueoceanstrategy.com/blog/five-steps-making-blue-ocean-shift/, accessed December 2019.
W. Chan Kim and Renée Mauborgne, Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (Boston, MA: Harvard Business School Publishing, 2005).
“Bottom of the pyramid” is an idea popularized by C. K. Prahalad, The Fortune at the Bottom of the Pyramid (Upper Saddle River, NJ: Prentice Hall, 2005). It refers to the poorest socioeconomic group in a country.
3. Deloitte Development LLC, “Can CEOs Be Un-Disruptable?” Deloitte Insights, 2017, https://www2.deloitte.com/content/dam/insights/us/articles/3411_undisruptable-CEO/DeloitteInsights_Undisruptable-CEO.pdf, accessed January 2020.
4. Karan Girotra and Serguei Netessine, “How Xiaomi Beats Apple at Product Launches,” Harvard Business Review, June 2, 2014, https://hbr.org/2014/06/how-xiaomi-beats-apple-at-product-launches, accessed January 2020.
5. We use the term “disruptive innovation” in a slightly different way from Clayton M. Christensen in The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail (Boston, MA: Harvard Business School Press, 1997). Please see Chapters 1 and 2.
6. W. Chan Kim and Renée Mauborgne, “Nondisruptive Creation: Rethinking Innovation and Growth,” MIT Sloan Management Review, February 21, 2019, https://sloanreview.mit.edu/article/nondisruptive-creation-rethinking-innovation-and-growth/, accessed January 2020.
7. Gary Hamel, “The Why, What, and How of Management Innovation,” Harvard Business Review, February 2006, https://hbr.org/2006/02/the-why-what-and-how-of-management-innovation, accessed January 2020.
8. “How GE Does Reverse Innovation,” Harvard Business Review, October 2009, https://hbr.org/2009/10/how-ge-does-reverse-innovation, accessed January 2020.
Chip Heath and Dan Heath, Switch: How to Change Things When Change Is Hard (New York: Broadway Books, 2010).
9. Scott D. Anthony, “Three Steps to Innovating in Struggling Industries,” Harvard Business Review, September 10, 2008, https://hbr.org/2008/09/three-steps-to-innovating-in-s, accessed January 2020.
CHAPTER 14
1. See: “Disney Brainstorming Method: Dreamer, Realist, and Spoiler,” Idea Sandbox Blog, https://idea-sandbox.com/blog/disney-brainstorming-method-dreamer-realist-and-spoiler/, accessed January 2020.
Disney also used a team of people whose job it was to tear a movie idea to shreds, absolutely destroy it as spoilers, so they could then build a watertight plot structure—but only once the vision or dream was created.
2. John D. Stoll, “Every Company Wants to Become a Tech Company—Even If It Kills Them,” Wall Street Journal, March 8, 2019, https://www.wsj.com/articles/how-to-nail-or-fail-the-pivot-to-tech-11552057210, accessed January 2020.
David Epstein, Range: Why Generalists Triumph in a Specialized World (New York: Riverhead Books, 2019).
Our Dreamer and Doer distinction is also very similar to Freeman Dyson’s description of “Visionary Birds and Focused Frogs” (“Birds and Frogs,” Notices of the American Mathematical Society, 56/2).
3. James G. March, “Exploration and Exploitation in Organizational Learning,” Organization Science 2(1) (1991): 71–87.
4. Safi Bahcall, Loonshots: How to Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries (Nw York: St. Martin’s Press, 2019).
5. Walter Isaacson, Steve Jobs (New York: Simon & Schuster, 2011).
6. “Could the Pandemic Give America’s Labor Movement a Boost?” Economist, May 9, 2020 https://www.economist.com/finance-and-economics/2020/05/09/could-the-pandemic-give-americas-labour-movement-a-boost, accessed June 2020.
Wenzhi Deng, Ross Levine, Chen Lin, and Wensi Xie, “Corporate Immunity to the COVID-19 Pandemic,” NBER Working Paper Series, 27055, April 2020.
7. Based on a direct discussion with academics Julien Clement, Vibha Gaba, and Phanish Puranam in 2018 following a seminar on their ongoing research “When Change Agents Change Their Minds: Network Diffusion and the Failure of Organization Change Efforts.”
8. Matt Murray, “Microsoft’s Resurgence Under Satya Nadella,” Wall Street Journal, February 1, 2019, https://www.wsj.com/articles/microsofts-resurgence-under-satya-nadella-11549022422, accessed January 2020.
Michael Skapinker, “Unilever’s Paul Polman Was a Standout CEO of the Past Decade,” Financial Times, December 10, 2018, https://www.ft.com/content/e7040df4-fa19-11e8-8b7c-6fa24bd5409c, accessed December 2019.
Jason Bloomberg, “How DBS Bank Became the Best Digital Bank in the World by Becoming Invisible,” Forbes, December 23, 2016, https://www.forbes.com/sites/jasonbloomberg/2016/12/23/how-dbs-bank-became-the-best-digital-bank-in-the-world-by-becoming-invisible/#6a6114d23061, accessed January 2020.
9. Many scholars have worked in the field of organizational change research, for example:
Kim S. Cameron and Robert E. Quinn, Diagnosing and Changing Organizational Culture. (Reading, PA: Addison-Wesley, 1999).
John P. Kotter, “Leading Change: Why Transformation Efforts Fail,” Harvard Business Review, May–June 1995, https://hbr.org/1995/05/leading-change-why-transformation-efforts-fail-2, accessed January 2020.
John P. Kotter and Dan S. Cohen, The Heart of Change: Real-Life Stories of How People Change Their Organizations (Boston: Harvard Business School Publishing, 2002).
Kurt Lewin, Field Theory in Social Science, (New York: Harper & Row, 1947). Psychologist Lewin was an early pioneer in change research.
10. They also echo many of the important points made in David Kidder and Christina Wallace’s book New to Big: How Companies Can Create Like Entrepreneurs, Invest Like VCs, and Install a Permanent Operating System for Growth (New York: Currency, 2019). We would also like to acknowledge valuable inputs from our colleagues Bala Vissa and Peter Goodson on these matters.
11. David Clarke, “A Manual for Self-Disruption,” Strategy+Business, September 6, 2017, https://www.strategy-business.com/blog/A-Manual-for-Self-Disruption?gko=80308, accessed January 2020.
Tim Harford, “Why Big Companies Squander Good Ideas,” Financial Times, September 6, 2018, https://www.ft.com/content/3c1ab748-b09b-11e8-8d14-6f049d06439c, accessed November 2019.
One very interesting enterprise working directly with legacy firms on corporate entrepreneurship and innovation is Mach49, whose CEO and founder is Linda A. Yates. Mach49 has been working with more than a thousand global companies as they develop a pipeline or portfolio of new ventures. Mach49 uses a number of methodologies for this, including “Disrupting InsideOut™” for creating, building and launching new ventures generated from within the organization and “Disrupting OutsideIn™” to help design and manage corporate venture groups. See: www.mach49.com.
12. Based on direct discussions by this book’s authors with academic Professor Phanish Puranam regarding his ongoing research on celebrating and learning from failures.
Ram Charan and Julia Yang, The Amazon Management System: The Ultimate Digital Business Engine That Creates Extraordinary Value for Both Customers and Shareholders (United States: Ideapress Publishing, 2019).
13. These key questions on entrepreneurial and intrapreneurial activities arose during research discussions by the book’s authors with entrepreneurship Professor Bala Vissa during 2019.
14. Rachel Sanderson, “Moncler’s Remo Ruffini: Knowing When to Change Course,” Financial Times, April 13, 2019, https://www.ft.com/content/c4ee350c-5b74-11e9-939a-341f5ada9d40, accessed January 2020.
15. DBS Bank Ltd, “DBS Named World’s Best Digital Bank,” July 11, 2016, https://www.dbs.com/newsroom/DBS_named_Worlds_Best_Digital_Bank_hk, accessed January 2020.
“Transforming a Bank by Becoming Digital to the Core,” McKinsey Insights, April 2018, https://www.mckinsey.com/industries/financial-services/our-insights/transforming-a-bank-by-becoming-digital-to-the-core, accessed January 2020.
Jason Bloomberg, “How DBS Bank Became the Best Digital Bank in the World by Becoming Invisible,” Forbes, December 23, 2016, https://www.forbes.com/sites/jasonbloomberg/2016/12/23/how-dbs-bank-became-the-best-digital-bank-in-the-world-by-becoming-invisible/#6a6114d23061, accessed January 2020.
“How Transformation Is Infinitely Ongoing at DBS Bank,” HRM Asia, April 30, 2019, https://hrmasia.com/how-transformation-infinite-dbs-bank/, accessed January 2020.
In the words of Paul Cobban, COO at DBS, “I told our innovation team: don’t innovate. Instead, teach the rest of the organization to innovate.”
“How a New AI-Recruiter Is Impacting Business at DBS,” People Matters, September 5, 2019, https://www.peoplemattersglobal.com/article/hr-technology/how-a-new-ai-recruiter-is-impacting-business-at-dbs-22984, accessed January 2020.
16. Robert Iger, The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company (New York: Random House, 2019).
17. “ ‘Rip. Mix. Burn.” Apple iTunes Advertisement from 2001.
18. Robert Iger, The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company (New York: Random House, 2019).
19. Steve Jobs learned the ability to meld the Dreamers and Doers within an organization at Pixar first. He then replicated this with Jony Ive and Tim Cook at Apple.
20. Maria Vultaggio, “Disney+ Hits 10 Million Subscribers within 24 Hours,” Statista, November 15, 2019, https://www.statista.com/chart/19970/disney-10-million-subscribers-24-hours/, accessed January 2020.
Index
ABB, 186
Above-the-line (ATL), 131, 301n15
Access, ownership vs., 222–223
Acquisitions, 116, 144–145, 225–226
Activism, 214
Acton, Brian, 126
Adele, 228
Aeropostale, 219
Air Asia, 231
Airbnb, 118, 139, 144, 149, 164, 191
Airbus, 183, 227
’Alalā crows, 5
Alibaba:
boundary-busting by, 32
cloud business of, 307n10
data assets of, 167
drone shipping by, 182
in mobile banking, 146
monetization of big data by, 151–152
nonperforming loan ratio of, 305n18
platform business model of, 145
retail technology stack of, 116
AliExpress, 105
Alpha individuals, 4, 285n1
Altitude Sickness, 82–84, 250, 257, 262, 268, 272, 293n3
Altitudes (see Leadership altitudes)
Amazon:
adoption of, 144
AI used by, 171
automation of warehouses by, 115–116
and cloud computing, 164–165
competitive edge for, 106
Dash Replenishment Service of, 179
data assets of, 167
disruption by, 38
failures of, 263
fulfillment centers of, 182–183
growth of, 149
Instant Pot page on, 132–133
mirroring growth of, 117–118
platform business model of, 144–145, 154
Amazon Kindle, 19
Amazon Web Services (AWS), 106, 164–165, 308n15
Ambani, Mukesh, 73
Angelou, Maya, 47, 291n1
Ant Financial, 32
Apple:
AI used by, 171
as competitor of tomorrow, 19
and COVID-19 pandemic, 162
disruption by, 39
ecosystem of, 232–233
Jobs’ mindset at, 260
music business threat from, 266
personal thermometer from, 159–160
platformization at, 304n6
success of, 261
Apple Music, 228
“Are Robots Overrated?” (Hasija), 193
Arrogant leaders, 34, 38
Artificial intelligence (AI), 170–173
applications of, 115
as central for future survival, 177
defined, 170
Hawking on, 173–174
infrastructure for, 166
investments in, 167
ASEAN, 199
Asset optimization, 233–234
Atari, 19
Atlassian, 135–136
The Attacker’s Advantage (Charan), 96
Attitudes, 292–293n1
flawed, 72
in Phase One (Phoenix Groundwork), 50
switching, 91
Audible, 144
Automation, 207–208
Autonomous vehicles and mobility, 181–184, 314n23
AXA, 18–19
Ayot, William, 279–281
Bahcall, Safi, 258–259
BAMTech, 232, 266
Bank for International Settlements, 202
Barclays, 213
Battlefield exercise, 21, 48, 54–55
embedding of, 63
example in DFC leaders, 241–245
Extreme Attack stage in (see Extreme Attack stage)
firepower examples for, 119–121
future vision emerging from, 65
Horizon Defense stage in (see Horizon Defense stage)
involving Dreamers and Doers in, 257
need for, 48
Groundwork preparation for, 22, 40, 52
Breakthrough phase to build on ideas from, 62
Radical Ideation in, 99
scanning technology trends in, 160
stress from, 25
targeted technologies in, 177–178
(See also Phoenix Burning—Encounter Battlefield [Phase Two])
Beatles, 229
Beechler, Schon, 206
BeingSattvaa, 40–42
Belicz, Piotr, 243
Below-the-line (BTL), 131, 301n15
Bezos, Jeff, 19, 73, 79, 144
Bias, 85, 173
Big data, 151–152, 166–170, 177
Big Four accounting firms, 225
The Big Switch (Carr), 165
Big to small and back again scanning, 96
“Big-bang disruption,” 32–33
BIMA, 230–231, 249
Bioprinting, 184
bioRxiv, 133–134
Bitfury, 189–190
BlaBlaCar, 149
Blockbuster, 39, 219
Blockchain, 42, 188–192
Blue Ocean Strategy (BOS), 27, 63, 288n12, 292n5
